Pack A Powerful Punch in Bite-Size Propaganda
Despite the growing popularity of online marketing initiatives, brochures are an integral part of the traditional printed marketing collateral. A well-designed brochure is very much a collectible item, not only for its captivating visual effects, but for the loads of product-specific information featured in it.
A couple reasons for companies to include brochures in their marketing arsenal:
Brochures help capture the attention of potential customers, especially in the case of small and emerging businesses that are on a tight budget.
They are versatile pieces of printed information that can be used for promoting almost any type of product or service, in almost any setting—from reception desks to promotional events.